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Passion Java’s Publicity Seeking Stunt Gone Wrong?

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By Ruvarashe Dhliwayo

Prophet Passion Java over the weekend made headlines for the wrong reasons after posting a video on Instagram claiming comedian Tyra Chikocho popularly known as Madam Boss had died.

He claimed that she had succumbed to Covid-19.

The claims were unfounded with Madam Boss through her management dismissing the claims.

Prophet Java of Passion Java Ministries and Kingdom Embassy Church was then forced to take down the video which was described as an insensitive joke.

In a statement by Madam Boss Entertainment Strategic Manager Fanwell Mass on Facebook apologised to fans and advertisers for the misleading news.

“I can confirm that her (Madam Boss) death announcement had nothing to do with the brand, she as all of us at Madam Boss Entertainment were also shocked to the announcement of her passing,” he said.

“We would like to apologize to all our fans, advertisers and partners especially those brands that were mentioned in the viral fake announcement for example Nyaradzo Group.

“This was a very unfair announcement, unfair to all my fans and all victims of Covid-19 and their families, we have since asked for the video to be taken down and to family I am sorry you have to go through this kind of unnecessary emotional mess.”
In what might be described as a damage control stunt,” Prophet Java then went on to post another video defending his initial video.

He claimed it was a lesson for people to shun gossip.

” I want to teach you not to listen to gossip news, ” he said.

He said if he posted a salvation video, he got 2000 views in an hour but on the Madam Boss video he got 11 000 views in 25 minutes.

This is however not the first time the two have been at the center of controversy.
The two once came under the spotlight when Prophet Java bought Madam Boss a car as a gift.

Robert Tapfumaneyi

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