By Ruvarashe Dhliwayo
The year 2022 has started on a positive note for contemporary Zim-dancehall artist Nicodemus Mutize known as Jah Signal who has clinched a deal with cigarette producer Pacific Breeze.
Posting on their Facebook Page Pacific Breeze Zim confirmed the development.
“Jah Signal is cool,” read part of the post.
“From all of us at Pacific Breeze!
” We would like to welcome Jah Signal to the Pacific Family!
“He joins us as a Brand Influencer, here is to a fruitful partnership.”
Jah Signal is not the first artist to be roped in by Pacific as a Brand Ambassador as the company has in the past engaged the services of Dendera Kings front-man Sulumani Chimbetu and Zim-Dancehall artist Tocky Vibes.
Jah Signal is currently rocking the airwaves with the video to his song Chitopota which was released late last year.
The deal with Pacific Breezee is not the artist’s first signing as last year he was appointed brand ambassador for Old Mutual.
In 2016, he was appointed brand ambassador for Premier Plus Mahewu a company which produces traditional Zimbabwean beverages (Mahewu).
To date, the Swaa Family leader’s services have been the most sort after by over twenty-two corporate companies in the country with some organisations such as Zimbabwe Parks and Wildlife Management Authority (ZimParks), Zimbabwe Population-based HIV Impact Assessment (ZIMPHIA) and Zimbabwe Electricity Transmission and Distribution Company (ZETDC) conveying him the ambassador.